- The new 110D from Camp Snap is a screenless camera inspired by the 110 pocket film cameras of the 1970s.
- It will cost $74.95 (around £56/AU$105) at launch and is available for pre-order.
- Camp Snap promises “near-instant shutter button response,” addressing a common complaint about its previous cameras.
Camp Snap aims to take us back to the 1970s of sorts with its new Camp Snap 110D. Modeled after 110 film cameras, this charming rectangular compact digital camera combines two modern trends at once: cute cameras and retro style.
This isn’t the first modern product to use the 110 camera look – Lomography did this a couple of years ago with their Lomatic 110 camera. However, that was an analogue camera shooting true 110mm film, whereas Camp Snap’s effort is all digital, with image quality more in line with cameras like the Camp Snap 2. In fact, it uses the same Sony IMX179 sensor as the Camp Snap 2, producing 8MP images and offering the same a set of retro style filters: “Standard”, “Vintage 1”, “Vintage 2”, “Analog” and “Black and White”.
However, with its thin and elongated silhouette, it promises to be even more portable than the Camp Snap 2 and Camp Snap Pro models. It can be worn on a strap or lanyard, and the longest edge measures 143.2mm and will easily fit into a jacket pocket or small bag.
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Again, the memory card door and settings controls are lockable, meaning the camera can be freely passed around to younger users. The 26mm-equivalent wide-angle lens has a 30.5mm filter thread that allows you to attach screw-on filters to create stylized effects (Camp Snap has hinted several times that it plans to make its own screw-on filters for its cameras, but none have appeared yet).
So, from an imaging perspective, the Camp Snap 110D doesn’t offer anything new. However, Camp Snap is touting one specific improvement that promises to solve a problem that has plagued the company’s screenless cameras since their inception.
Fastest shutter button design
Camp Snap claims the 110D has a “reimagined” shutter button—indeed, it’s the “fastest shutter button design yet” that should deliver near-instant shutter response. It’s a criticism that’s been leveled at virtually every previous Camp Snap camera: significant shutter lag, a delay between pressing a button and capturing an image. This issue was quite serious with the first Camp Snap camera, and in my opinion it has been greatly improved in Camp Snap 2, although Camp Snap itself clearly feels there is room for further improvement.
I’ll be interested to know how “solved” the problem is and what exactly Camp Snap means when it “rethinks” the shutter button. Another returning feature is Quick Draw, found in the Camp Snap 2, which allows the camera to quickly wake up from inactive sleep mode and take a photo (as I said at the time, I think some users were potentially caught off guard by this and thought the shutter lag in the Camp Snap 2 was worse than it actually was).
In terms of price, the Camp Snap 110D retails for $74.95 (about £56 / AU$105), which is a very small jump over the Camp Snap 2’s $69.95 / £53 (about AU$130) starting price and still lower than the 16MP Camp Snap Pro’s $99 / £90 (about AUD 180). I hope to try this out soon and see if the Camp Snap fixes this shutter lag problem once and for all.
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